*Well, almost daily
What: The Guardian Refrigerator Company was founded in Fort Wayne, Indiana, in 1916. But it was headed towards bankruptcy before William Durant personally invested in the company, renaming it “Frigidaire.”
Why: Passionate for acquiring new companies, Durant paid a little over $56,000 of his own money for the faltering company (which developed the first self-contained refrigerator). Eventually, Durant sold the business to GM, which owned Frigidaire from 1919 to 1979. During that time, Frigidaire expanded its product line and underwent several technological advancements, including a transformation from a wooden cabinet to porcelain-on-steel exterior.
Get this: The Guardian Refrigerator Company only sold only about 40 units in its first couple of years. By 1929 and under GM management, Frigidaire had sold a million units.
A little more: To celebrate its 85th anniversary, in 2003 the company listed common items found in “The Fridge” then and now:
1918: Bottles of milk (fresh), eggs, lard, cream, churned butter, homemade lemonade, homemade cottage cheese, apple butter, homemade jelly
2003: Gallons of homogenized milk, eggs, fat-free margarine, flavored, non-dairy creamer, sports drinks, squeezable yogurt, colored ketchup, salad in a bag
After you listen to Marketplace, do you wish the fun would just keep going? The Daily Nugget is here to help. Each day or close to it we'll find a nugget of information related to something in the news. Who knows what the Nugget might be? From the minute to the monumental, The Nugget will satisfy your cranial cravings.
Do you have an idea for a nugget? Oh you simply must share it.