More mainstream video, ads in YouTube's future
For years YouTube has championed user-generated videos over Hollywood-style programming, and steadfastly avoided obtrusive advertising.
But recently YouTube announced it will sell search terms as part of an advertising program, and secured the rights to post full-length movies from a major Hollywood studio. And that's probably just a taste of what's to come for a site that's captured the world's imagination but has yet to figure out the money thing, according to Greg Sandoval of CNET News.
